About Abby Reimer

Abby Reimer has spent more than three years helping local and enterprise companies maximize their digital marketing efforts. She focuses on building content strategies and training clients on SEO. She's also an active member of the Minnesota Search Engine Marketing Association. Learn more about Abby

How to Successfully Identify and Fix Keyword Cannibalization

By |2019-03-22T20:41:40+00:00January 25th, 2019|Marketing|

When you first hear the term "keyword cannibalization", you're likely apt to wonder a few things. Is this a new thing? Has technology advanced to the point where keywords have actually started eating each other? Are we in danger? To all three questions, no. Keep reading to find out exactly what keyword cannibalization is, how [...]

Digital Summit 2018 Takeaways: 8 Awesome Tools You Need to Try

By |2019-02-12T00:32:39+00:00October 29th, 2018|Marketing, Tools|

Freaking out because you missed the Digital Summit 2018? Don't worry. We rounded up the top tools suggested by some of the industry's most prominent thought leaders. Read on to find useful advice for both content marketers and SEOs. What is the Digital Summit? The Digital Summit is a digital marketing-focused event featuring notable speakers [...]

4 Best Free Schema Markup Testers

By |2019-02-25T15:03:12+00:00July 10th, 2018|SEO, Tools|

Adding structured data to your website is rapidly becoming an industry best practice, as it allows search engines to more effectively understand your website and use this information to add rich snippets and other features to your search result. If you've already implemented structured data using a schema markup generator, you're halfway there. The next [...]

MnSearch Summit Takeaways: SEO Innovations (+ Q&A with Google)

By |2018-07-06T01:29:54+00:00June 29th, 2018|Marketing|

"Screw your best practices." This was the resounding message opening speaker, Wil Reynolds of Seer Interactive, left us with, and they're the four words that could represent the entire conference. Hosted in the downtown St. Paul River Center on June 22nd, the MnSearch Summit boasted a hefty, 300+ person attendance and featured speakers from Google, [...]