About Abby Reimer

Abby Reimer has spent more than three years helping local and enterprise companies maximize their digital marketing efforts. She focuses on building content strategies and training clients on SEO. She's also an active member of the Minnesota Search Engine Marketing Association. Learn more about Abby

We’re Hiring – Associate Digital Strategist, SEO Team

By |2020-07-31T11:56:22-05:00July 27th, 2020|Careers|

About the Role This is a full-time remote role with a Minneapolis-based search marketing agency. We’re looking for a candidate with a passion for digital marketing to join a young, fast-growing company. You’ll execute strategy tactics for our growing list of SEO clients with the broader goal of establishing Uproer as a leading provider of [...]

6 Simple Tips to Optimize Your Ecommerce Category Pages

By |2020-05-27T14:05:14-05:00November 21st, 2019|SEO|

Let's start this post off with a real-world example. An ecommerce client asked us to improve a high-priority category page's rankings for its target keyword. This keyword was a behemoth: very high competition with a volume of 40,000+... and their page was ranking #78 for the term. Regardless, we rolled up our sleeves and within [...]

8 Quick Google Data Studio Tips for Better Reporting

By |2020-05-27T14:05:25-05:00September 27th, 2019|Marketing|

Imagine a world in which your website's analytics turned into a chart that you can easily scan and understand. Enter Google Data Studio. This free data visualization tool lets you illustrate your data in interactive reports. This post will explain why Data Studio is useful, provide resources to help you create your report and offer [...]

SaaS Marketing: 6 Strategies to Market Software as a Service

By |2020-05-27T14:05:25-05:00September 10th, 2019|Marketing|

Most people use SaaS products every single day, sometimes without even realizing it. That’s because SaaS, as a business concept, can be difficult to grasp. There are several strategies you can employ to overcome these hurdles - and as with most marketing worth its salt, selling SaaS requires creativity, genuine consumer engagement, and a killer [...]

In-House Marketing Vs. Agency: Which Is Better?

By |2020-05-27T14:05:25-05:00September 9th, 2019|Marketing|

To outsource, or not to outsource? That is the question. It’s a decision every growing business faces as it determines how to handle its marketing efforts. They’re two very different solutions, each with unique factors that could significantly impact your firm’s performance. This article explores the differences between in-house marketing and agencies, advantages and disadvantages [...]

How to Use Google & Other Free Tools for Keyword Research

By |2020-05-27T14:05:25-05:00August 2nd, 2019|SEO|

Each day, Google processes an average of 5.8 billion searches. That's a lot of keywords. So it's natural that one of the most common questions I get from clients is: where do I start with keyword research? Understanding how to conduct keyword research helps you identify opportunities to drive more qualified organic traffic to your [...]