How to Successfully Identify and Fix Keyword Cannibalization

By |2019-03-22T20:41:40+00:00January 25th, 2019|Marketing|

When you first hear the term "keyword cannibalization", you're likely apt to wonder a few things. Is this a new thing? Has technology advanced to the point where keywords have actually started eating each other? Are we in danger? To all three questions, no. Keep reading to find out exactly what keyword cannibalization is, how [...]

Digital Summit 2018 Takeaways: 8 Awesome Tools You Need to Try

By |2019-02-12T00:32:39+00:00October 29th, 2018|Marketing, Tools|

Freaking out because you missed the Digital Summit 2018? Don't worry. We rounded up the top tools suggested by some of the industry's most prominent thought leaders. Read on to find useful advice for both content marketers and SEOs. What is the Digital Summit? The Digital Summit is a digital marketing-focused event featuring notable speakers [...]

MnSearch Summit Takeaways: SEO Innovations (+ Q&A with Google)

By |2018-07-06T01:29:54+00:00June 29th, 2018|Marketing|

"Screw your best practices." This was the resounding message opening speaker, Wil Reynolds of Seer Interactive, left us with, and they're the four words that could represent the entire conference. Hosted in the downtown St. Paul River Center on June 22nd, the MnSearch Summit boasted a hefty, 300+ person attendance and featured speakers from Google, [...]

Unlocking Search Console With Data Studio

By |2017-11-15T02:38:29+00:00November 15th, 2017|Marketing|

Presentation Check out the companion post to this presentation. Web Analytics Dashboard This dashboard combines Google Analytics, Google Search Console and custom spreadsheets into one reporting view. Search Console Dashboard This reporting view illustrates how custom filters can be applied to Google Search Console keyword data.