Why Redirect?: The Value of a Redirect

Most of the time, we take redirecting old and out of stock pages as a given - an essential part of SEO. But what if I told you that some websites never redirect out of stock products? Anthropologie keeps all Out of Stock products “live” but not-purchasable on their website, and up until 2 weeks [...]

By |2020-05-27T14:05:13-05:00May 7th, 2020|SEO|0 Comments

JavaScript SEO: 5 Crucial Questions Answered

JavaScript powers a lot of front-end functionality and content on modern websites and its popularity is only growing. For SEOs, this trend is leading to some serious headaches because Google can’t handle JavaScript perfectly just yet: "Currently, it's difficult to process JavaScript and not all search engine crawlers are able to process it successfully or [...]

By |2020-05-27T14:05:13-05:00April 28th, 2020|SEO|1 Comment

Our Collective KPIs: Survival & Stability

Overview Even though things are turbulent, there is a strong case for staying the course with digital marketing -- especially paid media. We all just need to take a step back and think about what we’re doing with our ad spend, and what it’s doing for our customers during these times.    The Situation The [...]

By |2020-05-27T14:05:13-05:00April 27th, 2020|Marketing|0 Comments