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I don’t believe that there’s any one way to do SEO well, but there’s a clear and obvious approach that doesn’t work. And, unfortunately, it’s one of the most common ones out there. It’s the 60-page SEO audit. The “strategy” that is actually just random acts of SEO. And results
This month's Searchlite intro was written by SEO Manager, Abby Reimer. This month, we wanted to mix the newsletter up a bit. We’re data-heads (naturally), so we were curious to uncover the most commonly clicked content from our past editions of Searchlite. And guess what? Y’all like learning about tools!
by Jack Donahue, SEO Intern SEO is something I’ve always known about, but I never viewed it as a true area of interest for myself. It always seemed very data-driven and involved a lot of numbers which is something I wanted to avoid. It wasn’t until I discovered this internship
This month's Searchlite intro written by SEO Analyst & Copywriter, Skye Sonnega. Greetings! I have to open this edition of Searchlite as a true Minnesotan and talk about the weather. Because, seriously, where is our warm and green spring?! Even though the weather has been less than optimal, the Uproer
By Esther Chan I really did not think that I would be someone who ended up in search engine optimization. As a strategic communication major in college, I knew about SEO and its basic tenets, but I didn’t think an industry revolving around data and search engine results would ever
Interview by SEO Analyst & Copywriter, Skye Sonnega When I think back to my first week as a full-time SEO Analyst, it seems like a blur full of information and emotions. I had just graduated college a week prior and was still grasping onto the idea that I was a