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Who knew that the 2016 presidential election would change the course of digital advertising? Following revelations of Russian infiltration into American’s news feeds, invasive data collection practices by the (now closed) political consulting firm Cambridge Analytica and a trip to Washington DC by Facebook’s Mark Zuckerburg, ad platforms are reacting
If you’re ready to step up your SEO game, but not willing to break the bank on premium WordPress plugins, then you’ve come to the right article. We’ll walk you through 12 of the best FREE WordPress plugin for your entire SEO strategy. Use the table of contents below to navigate
There are so many incredible examples of content marketing, but most center on big companies. What about small businesses? Here are some inspiring examples of small business content marketing done right. Whether you’re a mom and pop shop up to hundreds of employees – these examples of answers, guides, and
Investing in organic SEO is an important strategy to build a successful small business both online and offline. A solid SEO strategy will help you occupy new corners of your market and build awareness around your product, service or brand. However, dominating SEO is by no means an easy and
Presentation Check out the companion post to this presentation. Web Analytics Dashboard This dashboard combines Google Analytics, Google Search Console and custom spreadsheets into one reporting view. Search Console Dashboard This reporting view illustrates how custom filters can be applied to Google Search Console keyword data. Subscribe to our newsletter
The importance of structured data continues to grow as Google invests in making search results more rich and visually compelling. Luckily, you can implement structured data on your website at no cost (and with little technical know-how). Numerous SEO-related websites have developed free schema markup generators that do the hard