MGWM

3 Uproer Employees Selected for AdFed MN's 32 Under 32

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We're excited to announce that the three Uproer employees who were nominated for AdFed MN's annual 32 under 32 award were all selected as winners! This year's theme was "Disruptors" - individuals who redefined industry trends and developed new strategies to help their clients win in an unprecedented year. Read a bit about our winners and […]

What I Learned as an SEO Intern

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By Skye Sonnega Growing up with two teachers as parents, I have been reading, writing, and journaling ever since I was little. Before this year, I thought this would always be nothing more than a hobby. When I learned about SEO, I knew that I was completely wrong.  As I started my senior year of […]

Searchlite: Is Your Site Mobile-Friendly? How to Tell and Why it Matters

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Summer is well and truly here! Warm weather, blooming flowers, and no Core Web Vitals until the fall. Summer's got Uproer in the mood for new beginnings - we'll be moving into our new office in just a few days. If you're also in the mood for something fresh, consider stopping by our open and […]

What to Expect When You’re Expecting (a Career in SEO!)

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Like a lot of people in SEO, I found myself here by happy accident. I had the extreme fortune to graduate in 2020, in the middle of a pandemic, with a vague idea of doing something in advertising, and a lot of student loans. When I ended up networking and eventually applying to work with […]

PPC is going cookie-less. What's next, no keywords?!

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This month's Searchlite intro written by SEO Analyst, Cristiana Hawthorne As the saying goes, April showers bring May... Core Web Vitals updates? Turns out the old adage is wrong, and SEOs everywhere can breathe a sigh of relief. Google has decided to push out its page experience update, and will now start a gradual rollout in June. […]

How Should We Expect Google Ads Targeting To Change In 2021?

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Last month, Google accidentally teased a possible future for targeting on its ads platform. The story goes like this: when an advertiser went to add a keyword, they saw a new option, “Smart Matching.” They tweeted about it. Google quickly released a statement, saying it was a test meant for only a few advertisers. And […]

Searchlite: Did Google Show us the Future of Paid Search? and Other Search News

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This month's Searchlite intro written by SEO Manager, Abby Reimer Ah, the first signs of spring are upon us. The dirt-soaked blocks of ice have melted, the days are getting longer and grass is starting to grow. And speaking of growing... we wanted to officially announce our four newest team members. You read that right […]

We're Hiring - Search Marketing Intern

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About the Role This is a part-time position (10-20 hours/week) with a Twin Cities-based search marketing agency. We’re looking for a candidate with a passion for digital marketing to join our fast-growing company. You’ll execute strategy tactics for our growing list of SEO & Paid Search clients with the broader goal of establishing Uproer as […]

Searchlite: Are Core Web Vitals Worth the Effort? and Other Search News

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This month's Searchlite intro written by SEO Analyst, Cristiana Hawthorne Mirroring the changing of seasons, Uproer is going through some ourselves! We are happy to share that we are growing our team (keep your eye out for their intros soon.) And that's not all - We've been fleshing out our content strategy & SEO copywriting […]

Searchlite: Google Ads Recommendations -- Should We Trust Them? and Other Search News

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This month's Searchlite intro written by SEO Analyst, Cristiana Hawthorne Hello and happy February! Can you believe we are already a month into 2021? Time has flown! Things are picking up pace here at Uproer. Abby just sat down for an interview with Search Engine Land to talk about Uproer's award-winning user generated content strategy. On a much sadder […]

MGWM

Sr. Manager, SEO & Operations

Dave Sewich

Dave made an accidental foray into digital marketing after graduating from the University of Minnesota Duluth and hasn’t looked back. Having spent the first part of his marketing journey brand-side, he now works with the Uproer team to help clients realize their goals through the lens of search.

When not at work, you’ll find Dave staying active and living a healthy lifestyle, listening to podcasts, and enjoying live music. A Minnesotan born and raised, his favorite sport is hockey and he still finds time to skate once in a while.

Dave’s DiSC style is C. He enjoys getting things done deliberately and systematically without sacrificing speed and efficiency. When it comes to evaluating new ideas and plans, he prefers to take a logical approach, always sprinkling on a bit of healthy skepticism for good measure. At work, Dave’s happiest when he has a chance to dive deep into a single project for hours at a time. He loves contributing to Uproer and being a part of a supportive team but is most productive when working solo.

Founder & CEO

Griffin Roer

Griffin discovered SEO in 2012 during a self-taught web development course and hasn’t looked back. After years of working as an SEO consultant to some of the country’s largest retail and tech brands, Griffin pursued his entrepreneurial calling of starting an agency in May of 2017.

Outside of work, Griffin enjoys going to concerts and spending time with his wife, two kids, and four pets.

Griffin’s DiSC style is D. He’s driven to set and achieve goals quickly, which helps explain why he’s built his career in the fast-paced agency business. Griffin’s most valuable contributions to the workplace include his motivation to make progress, his tendency towards bold action, and his willingness to challenge assumptions.