MGWM
MGWM

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Google Ads Recommendations - Should We Trust Them?

For those of you who don’t know, a few years ago, Google started offering recommendations to advertisers to “increase your campaigns' performance.” For those of you who do know, Google is also notorious for playing an inch-by-inch game of cash grab with ad spend under the guise of “increasing performance.”

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UGC SEO: Grow Traffic with Help from Your Audience

A winning SEO strategy requires you to publish content that meets two criteria; it’s high-quality and it’s unique. For many companies, this presents some challenges: You don’t have expert resources that can produce high-quality content You don’t have the time to differentiate your content from the competition If any of

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The Guide to Ecommerce SEO

A website is unique, so your SEO strategy should be too. The reality of SEO is that not every strategy and tactic you learn applies to every type of client. For example, a client that sells shoes will have a different strategy to a client that sells software - their

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The Uproer Approach to Ecommerce SEO

So what does Uproer do differently than other top ecommerce SEO agencies? I’m so glad you asked! We have a cyclical Ecommerce Approach that involves a consistent research and measurement phase.  Research We’re always looking for ways to improve performance. We analyze search behavior, past performance and competition to identify

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Common Issues We See on Ecommerce Websites (And How To Fix Them)

There are only a handful of CMSs that are the staple of the modern ecommerce website, notably: Shopify Squarespace Magento Kentico Adobe / Omniture All of which come with their unique positives and negatives for SEO. Some issues - like Shopify's locked robots.txt file - are common across ecommerce websites

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MGWM

Director of Operations

Dave Sewich

dave sewich

Dave made an accidental foray into digital marketing after graduating from the University of Minnesota Duluth and hasn’t looked back. Having spent the first part of his marketing journey brand-side, he now works with the Uproer team to help clients realize their goals through the lens of search.

When not at work, you’ll find Dave staying active and living a healthy lifestyle, listening to podcasts, and enjoying live music. A Minnesotan born and raised, his favorite sport is hockey and he still finds time to skate once in a while.

Dave’s DiSC style is C. He enjoys getting things done deliberately and systematically without sacrificing speed and efficiency. When it comes to evaluating new ideas and plans, he prefers to take a logical approach, always sprinkling on a bit of healthy skepticism for good measure. At work, Dave’s happiest when he has a chance to dive deep into a single project for hours at a time. He loves contributing to Uproer and being a part of a supportive team but is most productive when working solo.

Founder & CEO

Griffin Roer

Griffin discovered SEO in 2012 during a self-taught web development course and hasn’t looked back. After years of working as an SEO consultant to some of the country’s largest retail and tech brands, Griffin pursued his entrepreneurial calling of starting an agency in May of 2017.

Outside of work, Griffin enjoys going to concerts and spending time with his wife, two kids, and four pets.

Griffin’s DiSC style is D. He’s driven to set and achieve goals quickly, which helps explain why he’s built his career in the fast-paced agency business. Griffin’s most valuable contributions to the workplace include his motivation to make progress, his tendency towards bold action, and his willingness to challenge assumptions.