We stay on top of what matters in SEO & SEM so you don’t have to.
Subscribe to our monthly SearchLite newsletter to receive our monthly industry insights in your inbox as soon as we hit publish.
How AI Visibility Content Gaps Helped Our Client Regain Control Over Its Brand Narrative
In the competitive world of AEO, every brand wants to control how it’s perceived online. However, third parties and competitors often dominate comparison conversations, especially when content gaps leave them with an unchallenged voice in the market. In this case study, we’ll show you how identifying AI visibility content gaps
How A Programmatic SEO Strategy Grew Organic Traffic by 349% for Healthcare Software Company
Healthcare companies often face stiff competition in driving organic search traffic. For one healthcare software company, this challenge was particularly daunting as they had previously focused their SEO efforts almost entirely on providers. With the launch of new pages targeting patients, the company needed to capture highly localized search traffic
11 Scalable Ecommerce SEO (& AEO) Tactics for Enterprise Brands
Enterprise ecommerce SEO (and AEO) doesn’t usually fail because of one-off tactical missteps. It falls apart because SEO teams fail to implement scalable, repeatable systems for optimization that help enterprise teams overcome obstacles that uniquely impact their organizations. The obstacles I’m talking about stem from having large product catalogs, complex
Uproer’s Guide to Agentic Commerce: How AI Agents Are Rewriting the Rules of Online Buying
“Agentic commerce” is an emerging term gaining traction in conversations about AI and ecommerce. To put it simply, agentic commerce is a new shopping experience where AI systems lead consumers throughout the buying process, from gathering and comparing product information to narrowing options, managing price thresholds, and in some cases,
The Forgotten SEO Tactic: How to Audit Your Google Merchant Center Feeds
Most ecommerce marketers think about product feeds only in the context of paid ads. Google Merchant Center is a PPC tool, right? Not exactly. What’s often overlooked is how your feed drives organic visibility in Google’s product grids and free listings. If your feed is broken, incomplete, or uncompetitive, your
How Google Merchant Center Feed Optimizations Drove Triple-Digit Click Growth for 3 Ecommerce Brands
Product Feed SEO Is No Longer Optional If you run an ecommerce business and you’re not actively optimizing your Google Merchant Center (GMC) feed, you’re leaving clicks and customers on the table. At Uproer, we’ve seen how a well-structured and strategically optimized GMC feed can drive meaningful organic traffic growth.
