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How Should We Expect Google Ads Targeting To Change In 2021?
Last month, Google accidentally teased a possible future for targeting on its ads platform. The story goes like this: when an advertiser went to add a keyword, they saw a new option, “Smart Matching.” They tweeted about it. Google quickly released a statement, saying it was a test meant for
Searchlite: Did Google Show us the Future of Paid Search? and Other Search News
This month's Searchlite intro written by SEO Manager, Abby Reimer Ah, the first signs of spring are upon us. The dirt-soaked blocks of ice have melted, the days are getting longer and grass is starting to grow. And speaking of growing... we wanted to officially announce our four newest team
We're Hiring - Search Marketing Intern
About the Role This is a part-time position (10-20 hours/week) with a Twin Cities-based search marketing agency. We’re looking for a candidate with a passion for digital marketing to join our fast-growing company. You’ll execute strategy tactics for our growing list of SEO & Paid Search clients with the broader
Searchlite: Are Core Web Vitals Worth the Effort? and Other Search News
This month's Searchlite intro written by SEO Analyst, Cristiana Hawthorne Mirroring the changing of seasons, Uproer is going through some ourselves! We are happy to share that we are growing our team (keep your eye out for their intros soon.) And that's not all - We've been fleshing out our
Searchlite: Google Ads Recommendations -- Should We Trust Them? and Other Search News
This month's Searchlite intro written by SEO Analyst, Cristiana Hawthorne Hello and happy February! Can you believe we are already a month into 2021? Time has flown! Things are picking up pace here at Uproer. Abby just sat down for an interview with Search Engine Land to talk about Uproer's award-winning user generated content
Google Ads Recommendations - Should We Trust Them?
For those of you who don’t know, a few years ago, Google started offering recommendations to advertisers to “increase your campaigns' performance.” For those of you who do know, Google is also notorious for playing an inch-by-inch game of cash grab with ad spend under the guise of “increasing performance.”