MGWM
MGWM

We stay on top of what matters in SEO & SEM so you don’t have to.

Subscribe to our monthly SearchLite newsletter to receive our monthly industry insights in your inbox as soon as we hit publish.

How to Successfully Identify and Fix Keyword Cannibalization

When you first hear the term "keyword cannibalization", you're likely apt to wonder a few things. Is this a new thing? Has technology advanced to the point where keywords have actually started eating each other? Are we in danger? To all three questions, no. Keep reading to find out exactly

Read More »

4 Best Free Schema Markup Testers

Adding structured data to your website is rapidly becoming an industry best practice, as it allows search engines to more effectively understand your website and use this information to add rich snippets and other features to your search result. If you've already implemented structured data using a schema markup generator,

Read More »

Ad Transparency: What It Is And How It Affects Social Media Marketing

Who knew that the 2016 presidential election would change the course of digital advertising? Following revelations of Russian infiltration into American’s news feeds, invasive data collection practices by the (now closed) political consulting firm Cambridge Analytica and a trip to Washington DC by Facebook’s Mark Zuckerburg, ad platforms are reacting

Read More »

12 Best Free SEO Plugins for WordPress

If you’re ready to step up your SEO game, but not willing to break the bank on premium WordPress plugins, then you’ve come to the right article. We’ll walk you through 12 of the best FREE WordPress plugin for your entire SEO strategy. Use the table of contents below to navigate

Read More »

8 Examples of Small Business Content Marketing to Inspire You

There are so many incredible examples of content marketing, but most center on big companies. What about small businesses?  Here are some inspiring examples of small business content marketing done right. Whether you’re a mom and pop shop up to hundreds of employees – these examples of answers, guides, and

Read More »
MGWM

Sr. Manager, SEO & Operations

Dave Sewich

dave sewich

Dave made an accidental foray into digital marketing after graduating from the University of Minnesota Duluth and hasn’t looked back. Having spent the first part of his marketing journey brand-side, he now works with the Uproer team to help clients realize their goals through the lens of search.

When not at work, you’ll find Dave staying active and living a healthy lifestyle, listening to podcasts, and enjoying live music. A Minnesotan born and raised, his favorite sport is hockey and he still finds time to skate once in a while.

Dave’s DiSC style is C. He enjoys getting things done deliberately and systematically without sacrificing speed and efficiency. When it comes to evaluating new ideas and plans, he prefers to take a logical approach, always sprinkling on a bit of healthy skepticism for good measure. At work, Dave’s happiest when he has a chance to dive deep into a single project for hours at a time. He loves contributing to Uproer and being a part of a supportive team but is most productive when working solo.

Founder & CEO

Griffin Roer

Griffin discovered SEO in 2012 during a self-taught web development course and hasn’t looked back. After years of working as an SEO consultant to some of the country’s largest retail and tech brands, Griffin pursued his entrepreneurial calling of starting an agency in May of 2017.

Outside of work, Griffin enjoys going to concerts and spending time with his wife, two kids, and four pets.

Griffin’s DiSC style is D. He’s driven to set and achieve goals quickly, which helps explain why he’s built his career in the fast-paced agency business. Griffin’s most valuable contributions to the workplace include his motivation to make progress, his tendency towards bold action, and his willingness to challenge assumptions.